{"id":2985,"date":"2016-01-09T10:20:03","date_gmt":"2016-01-09T10:20:03","guid":{"rendered":"https:\/\/www.zuantechnologies.com\/blog\/?p=2985"},"modified":"2021-01-16T08:50:58","modified_gmt":"2021-01-16T08:50:58","slug":"7-conversion-rate-optimization-trends-for-marketers-shoppers-2021","status":"publish","type":"post","link":"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/","title":{"rendered":"7 Conversion Optimization Stats & Tips for Marketers and Shoppers in 2021"},"content":{"rendered":"

\"conversion<\/a><\/p>\n

One of the best places to figure out your Conversion Rate Optimization<\/strong> (CRO)<\/strong> is to start with your previous year’s CRO data. It is one of the best ways to find out what has worked well and the needs for the coming year. Following are some collected conversion optimization statistics of 2015 based on what shoppers and marketers has done. It includes:<\/p>\n

# Marketers\u2019 actions<\/span>
\n # Consumer Spending<\/span>
\n # Conversion by Traffic & Devices<\/span>
\n # Smartphone Market<\/span>
\n # Social Proof Marketing<\/span>
\n # Video Conversions<\/span><\/p>\n

7 Conversion Optimization Statistics of 2015 & Tips for 2016<\/span><\/h2>\n

1] Optimizing Your Website for Conversions<\/h3>\n

 <\/p>\n

\"\"<\/a><\/p>\n

Having an idea that web optimization is just an assumption? Around 63% of marketers optimize their websites based on assumptions and guessing. But the intuition is alone not enough. It may help you to sort out what to test, and find out the best practices based on research, expertise and case studies.<\/p>\n

2] Using A\/B Testing<\/h3>\n

\"Ab<\/a><\/p>\n

Testing allows you to have a trial and error. That\u2019s why A\/B testing is quite essential!
\nThe top 5 online retailers have already caught its essence, and 75% of them are using it according to the recent stats, but yet it is not sufficient, as 61% are planning to increase the usage of split testing option.<\/p>\n

3] Shopping Cart Optimization<\/h3>\n

\"\"<\/a><\/p>\n

Abandoned shopping cart is a major difficulty for online retailers and 73% of organizations do not have idea about why it occurs. According to the stats of Crazy Egg, 11% of US adults are asked to register and too many information requirements before they end up, which keep them turned off from purchasing.<\/p>\n

4] Email Marketing Hasn\u2019t Dead<\/h3>\n

\"email<\/a><\/p>\n

Email marketing is one of the most proven conversion optimization tactics we have been using over the years. Statistics shows, email marketing has a conversion rate of 3.31% from search, social and advertising.<\/p>\n

5] Using Social Proof<\/h3>\n

\"social<\/a><\/p>\n

You might be bored about listening to the importance of social proof. People have to know about what others like and what others recommend to research thoroughly before they buy products. Nearly 84% of internet shoppers use social media sites to get recommendations to make a purchase.<\/p>\n

6] Trying Mobile Marketing<\/h3>\n

\"mobile<\/a><\/p>\n

According to stats of Crazy Egg, last year, internet shoppers spent around 521 billion minutes on their Smartphones and about 143 billion minutes on tablets. Altogether, it was 100+ billion minutes time spent on desktops.<\/p>\n

Obviously, you can\u2019t ignore PCs which generates more valuable orders. That\u2019s why mobile cross-platform approach could be in your strategy in 2016. When you are using it, make sure that your product images are clear, easy checkout and accessible product information. These are some of the annoyances of users.<\/p>\n

7] Video Marketing<\/h3>\n

\"video<\/a><\/p>\n

Making video marketing<\/a> is a key strategy for the year 2016. Nearly one fourth of Americans watch online videos and 73% of them think about buying something after watching out the video. Video results in more number of clicks when they appear in SERP (search engine results page), with highest click-through rate of 41% in the previous year. Statistics shows by 2018, almost 75% of website traffic will be video based.<\/p>\n

What kind of optimization tactics do you wish to follow for the coming year? What\u2019s your key focus for 2016? Share your ideas in the comments below!<\/p>\n

For an instant consultation\u00a0<\/strong>about\u00a0conversion\u00a0optimization for your<\/span>\u00a0eCommerce website<\/span><\/a>, contact us now!<\/span><\/span><\/strong><\/h4>\n

You may also read:<\/strong><\/span><\/span><\/h4>\n

>>> \u00a07 Tested and Proven Inbound Landing page Designs Trends for 2016<\/a><\/strong><\/p>\n

>>>\u00a010 Usability Testing & Research Tools for Ultimate User Experience<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

One of the best places to figure out your Conversion Rate Optimization (CRO) is to start with your previous year’s CRO data. It is one of the best ways to find out what has worked well and the needs for the coming year. Following are some collected conversion optimization statistics of 2015 based on what […]<\/p>\n","protected":false},"author":1,"featured_media":3017,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[32],"tags":[651,653,654,655,656,658,445,446,447],"class_list":["post-2985","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo","tag-7-conversion-optimization-stats-for-marketers-2016","tag-conversion-rate-optimization-2","tag-conversion-rate-optimization-2016","tag-conversion-rate-optimization-techniques","tag-cro","tag-inbound-marketing-2","tag-zuan-technologies","tag-zuan-technologies-pvt-ltd","tag-zuan-technology"],"yoast_head":"\n7 Conversion Optimization Stats & Tips for Marketers and Shoppers in 2021 - Zuan Technologies<\/title>\n<meta name=\"description\" content=\"Marketers and Shoppers Should Look into conversion rate optimization statistics to enhance their Competitive Performance. Here are 7 Conversion Optimization Stats & Tips.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"7 Conversion Optimization Stats & Tips for Marketers and Shoppers in 2021 - Zuan Technologies\" \/>\n<meta property=\"og:description\" content=\"Marketers and Shoppers Should Look into conversion rate optimization statistics to enhance their Competitive Performance. Here are 7 Conversion Optimization Stats & Tips.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/\" \/>\n<meta property=\"og:site_name\" content=\"Zuan Technologies\" \/>\n<meta property=\"article:published_time\" content=\"2016-01-09T10:20:03+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-01-16T08:50:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.zuantechnologies.com\/blog\/wp-content\/uploads\/2016\/01\/cro-icon.png\" \/>\n\t<meta property=\"og:image:width\" content=\"250\" \/>\n\t<meta property=\"og:image:height\" content=\"250\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/www.zuantechnologies.com\/blog\/#\/schema\/person\/fc1e4fab91dc1c141c2dc159b5da4bee\"},\"headline\":\"7 Conversion Optimization Stats & Tips for Marketers and Shoppers in 2021\",\"datePublished\":\"2016-01-09T10:20:03+00:00\",\"dateModified\":\"2021-01-16T08:50:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/\"},\"wordCount\":573,\"commentCount\":2,\"publisher\":{\"@id\":\"https:\/\/www.zuantechnologies.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.zuantechnologies.com\/blog\/wp-content\/uploads\/2016\/01\/cro-icon.png\",\"keywords\":[\"7 Conversion Optimization Stats for Marketers 2016\",\"conversion rate optimization\",\"conversion rate optimization 2016\",\"conversion rate optimization techniques\",\"CRO\",\"inbound marketing\",\"zuan technologies\",\"zuan technologies pvt ltd\",\"zuan technology\"],\"articleSection\":[\"SEO\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/\",\"url\":\"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/\",\"name\":\"7 Conversion Optimization Stats & Tips for Marketers and Shoppers in 2021 - Zuan Technologies\",\"isPartOf\":{\"@id\":\"https:\/\/www.zuantechnologies.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.zuantechnologies.com\/blog\/wp-content\/uploads\/2016\/01\/cro-icon.png\",\"datePublished\":\"2016-01-09T10:20:03+00:00\",\"dateModified\":\"2021-01-16T08:50:58+00:00\",\"description\":\"Marketers and Shoppers Should Look into conversion rate optimization statistics to enhance their Competitive Performance. Here are 7 Conversion Optimization Stats & Tips.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/#primaryimage\",\"url\":\"https:\/\/www.zuantechnologies.com\/blog\/wp-content\/uploads\/2016\/01\/cro-icon.png\",\"contentUrl\":\"https:\/\/www.zuantechnologies.com\/blog\/wp-content\/uploads\/2016\/01\/cro-icon.png\",\"width\":250,\"height\":250},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.zuantechnologies.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"7 Conversion Optimization Stats & Tips for Marketers and Shoppers in 2021\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.zuantechnologies.com\/blog\/#website\",\"url\":\"https:\/\/www.zuantechnologies.com\/blog\/\",\"name\":\"Zuan Technologies\",\"description\":\"Blog\",\"publisher\":{\"@id\":\"https:\/\/www.zuantechnologies.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.zuantechnologies.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.zuantechnologies.com\/blog\/#organization\",\"name\":\"Zuan Technologies\",\"url\":\"https:\/\/www.zuantechnologies.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.zuantechnologies.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.zuantechnologies.com\/blog\/wp-content\/uploads\/2018\/01\/Zuan-Logo-FB.png\",\"contentUrl\":\"https:\/\/www.zuantechnologies.com\/blog\/wp-content\/uploads\/2018\/01\/Zuan-Logo-FB.png\",\"width\":180,\"height\":180,\"caption\":\"Zuan Technologies\"},\"image\":{\"@id\":\"https:\/\/www.zuantechnologies.com\/blog\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.zuantechnologies.com\/blog\/#\/schema\/person\/fc1e4fab91dc1c141c2dc159b5da4bee\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.zuantechnologies.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/5bfa6b3669e29838e04d72ce0451ea0b873f08264c6a99602161af43703aa8af?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/5bfa6b3669e29838e04d72ce0451ea0b873f08264c6a99602161af43703aa8af?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"url\":\"https:\/\/www.zuantechnologies.com\/blog\/author\/admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"7 Conversion Optimization Stats & Tips for Marketers and Shoppers in 2021 - Zuan Technologies","description":"Marketers and Shoppers Should Look into conversion rate optimization statistics to enhance their Competitive Performance. Here are 7 Conversion Optimization Stats & Tips.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/","og_locale":"en_US","og_type":"article","og_title":"7 Conversion Optimization Stats & Tips for Marketers and Shoppers in 2021 - Zuan Technologies","og_description":"Marketers and Shoppers Should Look into conversion rate optimization statistics to enhance their Competitive Performance. Here are 7 Conversion Optimization Stats & Tips.","og_url":"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/","og_site_name":"Zuan Technologies","article_published_time":"2016-01-09T10:20:03+00:00","article_modified_time":"2021-01-16T08:50:58+00:00","og_image":[{"width":250,"height":250,"url":"https:\/\/www.zuantechnologies.com\/blog\/wp-content\/uploads\/2016\/01\/cro-icon.png","type":"image\/png"}],"author":"admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/#article","isPartOf":{"@id":"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/"},"author":{"name":"admin","@id":"https:\/\/www.zuantechnologies.com\/blog\/#\/schema\/person\/fc1e4fab91dc1c141c2dc159b5da4bee"},"headline":"7 Conversion Optimization Stats & Tips for Marketers and Shoppers in 2021","datePublished":"2016-01-09T10:20:03+00:00","dateModified":"2021-01-16T08:50:58+00:00","mainEntityOfPage":{"@id":"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/"},"wordCount":573,"commentCount":2,"publisher":{"@id":"https:\/\/www.zuantechnologies.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/#primaryimage"},"thumbnailUrl":"https:\/\/www.zuantechnologies.com\/blog\/wp-content\/uploads\/2016\/01\/cro-icon.png","keywords":["7 Conversion Optimization Stats for Marketers 2016","conversion rate optimization","conversion rate optimization 2016","conversion rate optimization techniques","CRO","inbound marketing","zuan technologies","zuan technologies pvt ltd","zuan technology"],"articleSection":["SEO"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/","url":"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/","name":"7 Conversion Optimization Stats & Tips for Marketers and Shoppers in 2021 - Zuan Technologies","isPartOf":{"@id":"https:\/\/www.zuantechnologies.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/#primaryimage"},"image":{"@id":"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/#primaryimage"},"thumbnailUrl":"https:\/\/www.zuantechnologies.com\/blog\/wp-content\/uploads\/2016\/01\/cro-icon.png","datePublished":"2016-01-09T10:20:03+00:00","dateModified":"2021-01-16T08:50:58+00:00","description":"Marketers and Shoppers Should Look into conversion rate optimization statistics to enhance their Competitive Performance. Here are 7 Conversion Optimization Stats & Tips.","breadcrumb":{"@id":"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/#primaryimage","url":"https:\/\/www.zuantechnologies.com\/blog\/wp-content\/uploads\/2016\/01\/cro-icon.png","contentUrl":"https:\/\/www.zuantechnologies.com\/blog\/wp-content\/uploads\/2016\/01\/cro-icon.png","width":250,"height":250},{"@type":"BreadcrumbList","@id":"https:\/\/www.zuantechnologies.com\/blog\/7-conversion-rate-optimization-trends-for-marketers-shoppers-2021\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.zuantechnologies.com\/blog\/"},{"@type":"ListItem","position":2,"name":"7 Conversion Optimization Stats & Tips for Marketers and Shoppers in 2021"}]},{"@type":"WebSite","@id":"https:\/\/www.zuantechnologies.com\/blog\/#website","url":"https:\/\/www.zuantechnologies.com\/blog\/","name":"Zuan Technologies","description":"Blog","publisher":{"@id":"https:\/\/www.zuantechnologies.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.zuantechnologies.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.zuantechnologies.com\/blog\/#organization","name":"Zuan Technologies","url":"https:\/\/www.zuantechnologies.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.zuantechnologies.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.zuantechnologies.com\/blog\/wp-content\/uploads\/2018\/01\/Zuan-Logo-FB.png","contentUrl":"https:\/\/www.zuantechnologies.com\/blog\/wp-content\/uploads\/2018\/01\/Zuan-Logo-FB.png","width":180,"height":180,"caption":"Zuan Technologies"},"image":{"@id":"https:\/\/www.zuantechnologies.com\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.zuantechnologies.com\/blog\/#\/schema\/person\/fc1e4fab91dc1c141c2dc159b5da4bee","name":"admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.zuantechnologies.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/5bfa6b3669e29838e04d72ce0451ea0b873f08264c6a99602161af43703aa8af?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5bfa6b3669e29838e04d72ce0451ea0b873f08264c6a99602161af43703aa8af?s=96&d=mm&r=g","caption":"admin"},"url":"https:\/\/www.zuantechnologies.com\/blog\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/www.zuantechnologies.com\/blog\/wp-json\/wp\/v2\/posts\/2985","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zuantechnologies.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zuantechnologies.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zuantechnologies.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zuantechnologies.com\/blog\/wp-json\/wp\/v2\/comments?post=2985"}],"version-history":[{"count":5,"href":"https:\/\/www.zuantechnologies.com\/blog\/wp-json\/wp\/v2\/posts\/2985\/revisions"}],"predecessor-version":[{"id":5149,"href":"https:\/\/www.zuantechnologies.com\/blog\/wp-json\/wp\/v2\/posts\/2985\/revisions\/5149"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.zuantechnologies.com\/blog\/wp-json\/wp\/v2\/media\/3017"}],"wp:attachment":[{"href":"https:\/\/www.zuantechnologies.com\/blog\/wp-json\/wp\/v2\/media?parent=2985"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zuantechnologies.com\/blog\/wp-json\/wp\/v2\/categories?post=2985"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zuantechnologies.com\/blog\/wp-json\/wp\/v2\/tags?post=2985"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}