{"id":4700,"date":"2020-09-18T16:23:15","date_gmt":"2020-09-18T16:23:15","guid":{"rendered":"https:\/\/www.zuantechnologies.com\/blog\/?p=4700"},"modified":"2020-10-05T13:55:40","modified_gmt":"2020-10-05T13:55:40","slug":"9-proven-customer-engagement-strategies-increase-website-traffic-rank","status":"publish","type":"post","link":"https:\/\/www.zuantechnologies.com\/blog\/9-proven-customer-engagement-strategies-increase-website-traffic-rank\/","title":{"rendered":"9 proven customer engagement strategies- To Increase Your Website Traffic &#038; Rank!"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">The major focus of <strong><a href=\"https:\/\/www.zuantechnologies.com\/\">website marketing<\/a><\/strong> is Attraction &amp; Retention. With the advent in <a href=\"https:\/\/www.zuantechnologies.com\/blog\/how-to-increase-organic-search-traffic-to-your-website\/\">digital marketing<\/a>, it\u2019s easy to drive traffic to your website but it is challenging to retain them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In terms of your ROI and also Google algorithm will count bounce rate as a negative point that will affect your rank.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So according to that, <a href=\"https:\/\/www.zuantechnologies.com\/digital-marketing\"><strong>Zuan Technologies<\/strong><\/a> have enlisted some best customer engagement ways to increase your website traffic and ranking.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><b>How to increase User engagement?\u00a0<\/b><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">For a successful content campaign, user engagement is equally essential as creating visibility in the search engines.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It will increase your brand awareness; it also helps to boost your SEO rankings. <\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">The problem with user engagement is that we can\u2019t measure directly if your customer engagement is perfect.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When a prospect visits your landing page for your services, you will just have 8 seconds to impress the customer before he\/she leaves your website.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, you have to assure them that your service will be useful.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"> If a customer leaves your website within a short duration, it will increase the bounce rate which is negative and decrease your position in the Google SERPs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To establish as an authority in your business niche and enjoy loyal customers, you should engage marketing campaigns to bring them to your website.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We have nine methods for your content marketing campaign that will increase your website rank &amp; traffic.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3>1.\u00a0<b>Offer Rewards or Incentives for users when they engage with you:<\/b><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Everyone loves a freebie and users will go head over heels if you offer a free e-book or a 30-day trial of a subscription.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You should allow users to know that you appreciate their engagement on your website.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">This is possible by indulging in more engagement activities such as comments, discussion threads, questionnaire forums, and app installs etc. or praise your dedicated user in a blog post.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Similarly, providing free goodies is also a way as we discussed earlier.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">According to reports, by offering some free goodies, users will indulge for longer and will go for more schemes in the future.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This will encourage other readers to engage more enthusiastically on your website. So don\u2019t hesitate to offer some free gifts upfront to your loyal followers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<h3>2.\u00a0<b>Fastest Speed &amp; User-Friendly<\/b><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Website page speed or load time must be very fast.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Maximum it should be 2 to 2.5 sec or less. All pages, images and content should load very fast.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Call to Action, Instruction and Navigation should be easy and at the same time user-friendly.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3>3.\u00a0<b>Quality Content Marketing<\/b><\/h3>\n<p><b>\u00a0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Content is gold. But quality is most essential. Content should be,<\/span><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><span style=\"font-weight: 400;\"> Knowledge-based, useful for customers about specific products.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> Should be engaging and ultra-useful.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> Should have the instruction on how to get the best result.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> Should provide updates about the new development.<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Under website development services, the key to success is a blog page which is distinctive, easy to use and can have images or video.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<blockquote><p><span style=\"font-weight: 400;\">A study revealed that a website with quality blogs gets 126% more leads than those without a blog<\/span><\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<h3><b>4. Pop up Box to catch up with your customers<\/b><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Effective organic and paid marketing will help you to fetch visitors to your website but if you can\u2019t keep tracking them then it\u2019s mere waste.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The experts in<a href=\"https:\/\/www.zuantechnologies.com\/blog\/app-development-using-ionic-can-reduce-cost-50\/\"><strong> Zuan Technologies<\/strong><\/a> say that digital marketing campaigns can work effectively only when the website is well developed.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To retain back your exit-intent customers use Exit Intent Popups.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Analyzes the user\u2019s behavior and then targets a campaign when they are just about to leave.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can build up your customer\u2019s email ids or contact details list to keep tracking them with your services.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><b>5. Chat Box to Home Page<\/b><\/h3>\n<p><b>\u00a0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">A live chat box on the homepage will help to interact with your customers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But nowadays web development companies suggest their clients put a real name of the executive on chat support to get a real feel of interaction with customers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This will enhance your trust and is more effective in productive conversion.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><b>6. Quiz or Feedback<\/b><\/h3>\n<p><b>\u00a0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Allow customers to answer the quiz which helps you to analyze customer\u2019s desires, statistics, feedback and requirements.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This will help you t o develop the service or product category. <\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Also according to your customers spending time on your website the Google matrix will give credit to you.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><b>7. Accessible Through All Browsers &amp; Responsive<\/b><\/h3>\n<p><b>\u00a0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Your website must be accessible in all browsers. And it should also be visible in all electronics gadgets like IPad, mobile, Tab and desktop.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Speed should be fast. And based on the product you can give certain virtual trial options.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><b>8. Data Analysis<\/b><\/h3>\n<p><b>\u00a0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">The best part of digital marketing is that you get success in every stage. <\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">So you can run different campaigns and try out all the different types of methods.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Based on the performance matrix you can focus on the one which is fetching traffic and engaging customers more.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So integrating website matrix tools is very essential.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><b>9. Social Media plugins<\/b><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Include social share buttons on your website to engage your customers and leverage their own networks to increase your website traffic.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can ask customers to like your page and follow you on social media or to share the content on different platforms like <a href=\"https:\/\/www.facebook.com\/zuantechnologies\/\"><strong>Facebook<\/strong><\/a>, Twitter, and LinkedIn, Pinterest etc.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You should ensure that customers are interacting with your business on various social platforms, for this solid content marketing strategy will help.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The content should be relevant to the customers about your service and their needs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Based on your business and the services, you can provide visuals and written content.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Remember that visuals should be appealing and easy to absorb, with <a href=\"https:\/\/visme.co\/blog\/how-to-make-an-infographic\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>infographics<\/strong><\/a>, but don\u2019t clutter your web pages with images and media. <\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">This will make your page slower in loading and harder to navigate.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">\u00a0<\/span><b>FAQ\u2019S<\/b><\/h2>\n<p>&nbsp;<\/p>\n<h3><b>1. How can direct traffic be increased?<\/b><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Improve marketing strategies: Offline marketing efforts are a great way to <\/span><b>increase<\/b><span style=\"font-weight: 400;\"> the amount of <\/span><b>direct traffic to your<\/b><span style=\"font-weight: 400;\"> website. <\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Consider promoting your website through methods such as print advertising, coupons, business cards, brochures, or commercials.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><b>2. How can I increase Google traffic?<\/b><\/h3>\n<p>&nbsp;<\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Post to Social Media<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Include Hashtags in Your Posts<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Use Landing Pages<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Target Long-Tail Keyword<\/span><\/li>\n<li>Perform On-Page SEO<\/li>\n<li>Get Listed in Online Directories<\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Start Email Marketing<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Guest <\/span><b>Blog<\/b><\/li>\n<\/ul>\n<h3>3. How can i increase my social media traffic?<\/h3>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li>Inspire Your Audience With Visuals<\/li>\n<li style=\"font-weight: 400;\">Make Your Content Easily Shareable<\/li>\n<li style=\"font-weight: 400;\">Improve Your SEO<\/li>\n<li style=\"font-weight: 400;\">Know When Your Audience Is Listening<\/li>\n<li style=\"font-weight: 400;\">Research Your Competitors<\/li>\n<li style=\"font-weight: 400;\">Continuously Engage With Your Audience<\/li>\n<\/ul>\n<h3>4. How do i promote my new website?<\/h3>\n<p>&nbsp;<\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Solidify your <\/span><b>website<\/b><span style=\"font-weight: 400;\"> SEO<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Take advantage of email marketing<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Start a blog<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Try guest blogging<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Harness the power of social media<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Submit your site to online directories<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Post on forums<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Reach out with outreach marketing<\/span><br \/>\n<h3><\/h3>\n<p>&nbsp;<\/li>\n<\/ul>\n<h3>5. How do you introduce a website?<\/h3>\n<p>&nbsp;<\/p>\n<ul>\n<li style=\"font-weight: 400;\">\n<h3><span style=\"font-weight: 400;\">Be Concise<\/span><\/h3>\n<\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Provoke Action<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Place <\/span><b>Your<\/b><span style=\"font-weight: 400;\"> Headline Prominently<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Stay Above the Fold<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Use Short, Unique Copy<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Communicate Value Immediately<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Place <\/span><b>Your<\/b><span style=\"font-weight: 400;\"> Call to Action Logically<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Include Attention-Grabbing Graphics<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><b>Wrapping up<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are many ways to increase customer engagement such as providing pop-up notifications or the highly popular options such as live streaming and podcasting.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The most important is that you need to provide good content that your customers are able to relate to.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Providing irrelevant content and stuffing up your website with keywords will definitely bring users to your website. In the long run it won\u2019t help you to boost conversion..<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">You can engage customers more effectively through social media, blogs, videos and even word of mouth about your business.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your website is the backbone of your online presence. We can help you to get the results you want.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><strong><a href=\"https:\/\/www.zuantechnologies.com\/digital-marketing\">Zuan Technologies <\/a>will employ the proper customer engagement tactics and target advertising campaign for your website.<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Try our methods and see what turns out best for you.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Still confused about increasing traffic in your website?<a href=\"https:\/\/www.zuantechnologies.com\/contact\"><strong> Call us today or drop an email!<\/strong><\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The major focus of website marketing is Attraction &amp; Retention. With the advent in digital marketing, it\u2019s easy to drive traffic to your website but it is challenging to retain them. \u00a0 In terms of your ROI and also Google algorithm will count bounce rate as a negative point that will affect your rank. \u00a0 [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":4710,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[864,431,32],"tags":[974,972,971,973],"class_list":["post-4700","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-development","category-digital-marketing","category-seo","tag-customerengagement","tag-increasewebsiterank","tag-increasewebsitetraffic","tag-userengagement"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>9 proven customer engagement strategies- To Increase Your Website Traffic &amp; Rank!<\/title>\n<meta name=\"description\" content=\"Create your digital marketing plan with Zuan Technologies. Attract more customers. Online marketing services. Step-by-step guidance. Grow your business.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.zuantechnologies.com\/blog\/9-proven-customer-engagement-strategies-increase-website-traffic-rank\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"9 proven customer engagement strategies- To Increase Your Website Traffic &amp; Rank!\" \/>\n<meta property=\"og:description\" content=\"Create your digital marketing plan with Zuan Technologies. Attract more customers. Online marketing services. Step-by-step guidance. 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